ABOUT

Proper Standard is a team of award winning filmmakers and photographers who help brands tell their stories through the creation of high end visual content.

WORK

SERVICES

We are based in Los Angeles, California and Halifax, Nova Scotia, Canada, which gives us the ability to shoot multiple locations on both coasts very efficiently. We exclusively shoot with RED digital cinema technology to provide the highest quality 5K video content.

PRE-PRODUCTION

Marketing strategy, Creative development, Copywriting, Art direction, Location & talent scouting

PRODUCTION

Directing, Cinematography, Lighting, Audio, HMU, Set design

POST-PRODUCTION

Color correction & grading, Sound Design, Motion graphics & animation, Voiceover, Delivery & distribution

PHOTOGRAPHY

Commercial, Editorial, Lookbook, Lifestyle, Action sports, eCommerce

TEAM

CLIENTS

Get in touch

Let's talk about a project.